HEPC/FAIR/ITSH/China/Circular/18-19                                                                             17.04.2018    



All Members/RTEs of the Council


Dear Members/RTEs,


Sub: Inviting application from member exporters for participation in Intertextile Shanghai Hometextiles, Shanghai, China during 27-30 August 2018 – Reg.



This is in continuation to Council’s general circular dated 23.03.2018, seeking expression of interest for Calendar of events during the year 2018-19.


1.0 About Intertextile Shanghai Hometextiles

HEPC is repeating its participation in Intertextile Shanghai Hometextiles, Shanghai – a fair for Home Textiles and Accessories to be held in Shanghai, China, during 27-30 August 2018. Details of participation in Intertextile Shanghai Hometextiles are as below:

Organizer : Messe Frankfurt (HK) Ltd

Date          : 27-30 August 2018

Venue       : National Exhibition and Convention Centre (Shanghai), Shanghai, China


1.1 Product Groups

Decorative fabrics

Curtain fabrics & accessories, window screening fabrics & Curtain products (fine products)

Upholstery fabrics, leather and accessories


Bedding products

Bed linen, blanket & bedding products

Terry, toweling products and bath mat

Futons (Down products, silk and quilt), Pillow and memory foam

Mattresses, mattress protectors, pads, cushion, baby bedding


Wall and interior decoration

Wall covering products

Carpets & rugs, table & kitchen linen


Window (non-textile)

Sun-protection systems (Sunshade, roman, venetian blind etc)

Curtain accessories (Curtain track, rod and motor etc)


Outdoor textile products and outdoor household products Others

Digital Printing

CAD/CAM/CIM system, design & styling

Textile for contract market, trade publications and e-commerce


2.0 Participation fee details



Subsidized rate

Non- Subsidized rate


Cost per sq.mtr.


Rs. 13,000/- per sq.mtr. (upto 12 sq.mtrs)


Rs. 24,000/- per sq.mtr.

(above 12 sq.mtrs. in multiples of   3 sq.mtrs.)

Corner charge (Extra, if applicable)


10% extra of total participation fee (subject to availability)


10% extra of total participation fee

(subject to availability)

  • Minimum booth size offered: 9sq.mtrs
  • Additional space offered in multiples of 3sq.mtrs thereafter.


2.1 Payment details

Interested member exporters of handloom products may send their total participation fee for the required space along with application (application downloadable from https://www.hepcindia.com/wp-content/uploads/2018/03/Application-FORM-International-2018-19-.pdf) to the council on or before last date of receipt of application as stipulated in the circular. Payment has to be made through any one of the following mode of payment.

Option-1: Online payment through payment gateway

Option-2: Payment through RTGS

Option-3: Payment through Demand Draft/at par multicity cheque in favour of Handloom Export Promotion Council payable at Chennai, if online/RTGS payment is not feasible.

Please click the link (https://www.hepcindia.com/wp-content/uploads/2017/11/payment-procedure-new.pdf) for more details on Instructions for payment.


Amount once paid will not be refunded under any circumstance except cancellation of fair participation by HEPC.


2.1 Grant Eligibility


HEPC has proposed participation in this fair under National Handloom Development Programme of Office of the Development Commissioner (Handlooms).


  • Member participants are entitled for participation under subsidised category availing grant only

   up to a maximum of three participations in a particular trade fair.

  • Participants with annual export turnover of less than Rs.30 crore in the preceding financial year

  (2017-18) will be eligible for subsidized participation charges.

  • Each participant company (for one person) will also be eligible for Travel grant reimbursement of Rs.50,000/- (Economy class) or actual travel cost, whichever is less.
  • Participation in only one event in a calendar month is allowed.


3.0 Selection Criteria


Application received without payment will be invalid. Selection of participants will be considered on First come First Serve basis. However, preference will be given to India Handloom Brand (IHB) registered holders and first time member participant of handloom products so that there will be at least a minimum of 30% (three) IHB registered holders / first time member exhibitors in the event provided their application and necessary payment are received on or before the last date of receipt of application as stipulated in the circular.


Preference will be given to those who had already submitted their Expression of Interested and advance payment subject to their fulfillment of eligible criteria and also receipt of their application and necessary balance payment within the last date as stipulated in this circular.


4.0 Last date for receipt of application along with full payment :  15.05.2018


Yours sincerely,


(Rajesh Kumar Sahu)

Executive Director